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MarTech & AI Automation Specialist

Location: Remote
Type: Full-Time
Department: Growth & Performance Marketing

About Siffar

At Siffar, we build AI-powered marketing systems designed to scale fast and smart. As a division of Rights & Pvt Ltd, we operate where data, automation, and creativity converge. We’re not just another digital agency—we’re engineers of intelligent performance. If you’re a systems thinker who thrives on automation, AI tools, and digital strategy, this is the opportunity to lead next-gen marketing transformation.

Role Summary

We’re hiring a MarTech & AI Automation Specialist to architect and execute intelligent workflows that power high-performance marketing. You’ll build automated sequences, integrate AI-driven tools, and sync data across CRMs, ad platforms, and content pipelines. You’ll work with cutting-edge tech and a forward-thinking team obsessed with performance and scale.

Key Responsibilities

• Design and implement marketing automations using tools like Make, Zapier, HubSpot, ActiveCampaign, and Klaviyo.
• Integrate AI tools (e.g., ChatGPT, Jasper, SurferSEO, Copy.ai) for ad copy, emails, content, and targeting strategies.
• Collaborate with marketing, development, and creative teams to launch AI-supported campaigns.
• Build and maintain cross-platform MarTech integrations (CRM, email, forms, analytics, ads, etc.).
• Analyze performance data and optimize workflows using metrics, triggers, and behavior-driven rules.
• Onboard and evaluate new AI and automation tools; lead SOP development and internal training.
• Document all workflows, API connections, and operational logic for transparency and scaling.

What You Bring

• 3–5 years experience in digital marketing, marketing operations, or web/app development.
• 1–2 years hands-on experience with AI tools or marketing automation (ChatGPT, Jasper, Make, etc.).
• Proficiency in workflow design with tools like Zapier, Make, Integromat, Pabbly, or Airtable automations.
• Familiarity with CRMs, behavioral segmentation, email triggers, and lead nurturing sequences.
• Understanding of full-funnel campaigns and how to move users from awareness to conversion.
• Excellent documentation, troubleshooting, and process optimization skills.
• Bonus: Experience with APIs, webhooks, and basic scripting (e.g. JSON, HTML, or JS).

Nice to Have

• Agency or SaaS experience
• Experience integrating analytics dashboards (GA4, Looker Studio, Mixpanel)
• Exposure to A/B testing tools, CRM lead scoring, and predictive analytics
• UI/UX awareness for user journey mapping

Why Join Siffar?

• 100% remote with flexible work hours
• Access to best-in-class AI and automation tools
• Flat, fast-moving team with room for experimentation
• Real ownership and autonomy in every project

Ready to Apply?

Build the marketing systems of tomorrow today.
Apply Now by sending your applications to hiring@siffar.com